Evaluations should be approached the same way as they are with in-person interviews.
Hiring
9 min read

Applicant vs candidate: understanding the differences and hiring best practices

Understand the difference between applicants and candidates, as well as best practices for how to treat each during the hiring process. Read more.

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Recruiter hires a candidate for a role.
Hiring
7 min read

Enhancing the candidate experience: proven strategies for recruitment success

With applicant tracking systems and behavioral insights, your organization can improve candidate experience and promote a people-first hiring process. Learn more.

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What is content validity?

Learn about content validity, its types, and why it matters for HR. Discover best practices for selecting scientifically validated talent assessments.

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Talent Optimization
3 min read

Seeing through perception bias: Get the infographic.

The perception gap manifests in many ways. HR can help mitigate perception bias through the use of behavioral data.

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7 types of people data your business should be measuring
Employee Engagement
7 min read

Misunderstood at work is the new burnout: Nearly half of workers say their boss doesn’t truly get them.

Our 2025 survey revealed a perception gap: Nearly half of employees believe their boss only somewhat or rarely understands their contributions. In other words, 50% of your workforce might feel fundamentally misunderstood.

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Leadership
9 min read

What personality traits make the best leaders?

Does personality determine leadership success? What personality is the best leader? Explore the science behind personality and leadership success.

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Talent Optimization
4 min read

Exploring the future of HR: The Predictive Index at Transform 2025

Transform is billed as the premier conference for leaders and thinkers looking to make “transformative change in workplace and workplace cultures.” So naturally, PI was on the scene in Las Vegas to unpack pressing people problems.

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Leaders receiving training

Innate vs. acquired personality traits in the workplace

Discover the difference between innate and acquired personality traits, and how understanding them can improve hiring, engagement, and team performance.

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Another reason to fall in love with your Reference Profile: What your PI candy heart says

Most of us enjoy receiving a little token of love or appreciation on Valentine’s Day. What else do PI users love? Their Reference Profiles!

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Two coworkers talking
Hiring
10 min read

60 questions to ask interviewees (and questions to avoid)

Maximize your interviews with these top questions to ask candidates. From skill-based to cultural fit questions, find the key to building a high-performing team.

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reasons good employees quit
Hiring
7 min read

What is a good WPM for typing?

What is a good WPM (words per minute) for candidates applying to different industries? Here’s a breakdown of how different positions compare and how you can improve your WPM.

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Company Culture
5 min read

PI Wrapped: The year in BAs, industry accolades, podcast replays, and more – en route to Better Work, Better World

We’re recapping highlights from PI’s year, and as a show of gratitude, we’ve compiled some neatly wrapped playlists, arranged by Reference Profile.

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PI platform overview header

How to use personality tests in the workplace

Discover how to use personality tests in the workplace, including best practices and a step-by-step guide on how to conduct them in your organization.

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Learn about yourself by taking a behavioral assessment

Personality tests for team building

Learn about personality tests for team building, and how behavioral assessments can support your team-building goals.

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The PI Halloween Edition: Your candy picks say a lot about you

At PI, we use behavioral data daily, so naturally, we wanted to have a little fun with it this Halloween season.

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