PI’s Drew Fortin talks website globalization

PI’s VP of Marketing’s localization expertise and advice featured on Chief Marketer

Drew Fortin, Vice President of Marketing at The Predictive Index, chatted with Chief Marketer, sharing his expertise on how to properly plan and prioritize when brands are looking to take their digital strategies global.

 “There’s a whole organizational construct that needs to change when prioritizing localization.”

 Learn more about Drew’s tips for localizing your website at ChiefMarketer.com.

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